An exciting and innovative street wear range has just been released by adidas Originals for their new Fall/Winter 2012 collection and The Socialite went along to find out more, check it out…
Local fashionistas and fans can look forward to seeing the new offering in July where a new series of functional and lightweight sneakers and apparel with eye-catching technical elements will be introduced showcasing a few diverse concepts.
The collaboration with Porsche Design returns with new footwear styles featuring innovative engineering-inspired details, and an extension into apparel. The designer collaborations with Jeremy Scott and David Beckham showcase well-known and beloved product packages embracing their respective style. The Originals Blue collection introduces a consolidated premium offer targeting the mature, fashion-conscious consumer.
The adidas Originals Blue collection pays tribute to biker culture and British heritage and continues to celebrate the 40th year anniversary of the Trefoil in a fresh and fashionable way. From a dressed-up but simple and clean British heritage style to archive footwear pieces from the ‘70s, ‘80s and ‘90s for men, and a dark and rough motorcycle culture-inspired range, the Blue collection also expands its product offer to outdoor boots and a feminine ballerina flat derived from the iconic SL 72. The material palette extends from flannel, leather details and Navajo pattern to tweed, over dye and cable knit.
Style and sports icon David Beckham, together with Undefeated co-founder James Bond, provides an adidas Originals range for Fall/Winter 2012 embracing David Beckham’s favourite pieces. Military and athletic fleece-inspired products with high-quality materials like noble wool and subtle details as well as a toned-down colour palette reflect David‘s personality and style. In contrast, Jeremy Scott plays with flower and animal patterns, such as butterflies, a new interpretation of his popular teddy bears, and computer keyboard prints on iconic adidas silhouettes. Bright and loud colours characterize the entire collection, and his iconic wings can be found on a women’s wedge featuring wings with a butterfly print.
The new collection certainly offers something for everyone ranging from preppy casuals to visible technology to authentic productions for skateboarding made by skateboarders.
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