Fifa Fashion Fever

As the world celebrates the Fifa World Cup in style, SA fashionistas throughout the country have united in creativity and a passion for fashion to keep you fashionably sporty this month. The Socialite finds out more…

SA’s own fashion entrepreneur and blogger Jenny Russell, of Friends with Jenny, has launched a limited edition soccer-inspired range of Tee’s. The gorgeous prints are proudly South African and absolutely unique, while still managing to be fashionably first.

The 20JEN collection of tee’s range in prints and colours and come in round neck or v-neck tee’s.

Why not indulge in the perfect form-fitting tee with a scooped neckline and gathered cap sleeves. The tee’s are available in white, tangerine or coral with either beige or cerise Bubbles print.

Check out the unique 20Jen logo on the back of the tee.


The Socialite is giving away an exclusive 20JEN tee to one lucky reader. Get three friends to join The Socialite Facebook group and you could win a Let’s Play designer tee from the Friends with Jenny range. Simply get three friends to join our Facebook group and email us their names to


 Johanessburg Fashion Designer Kelly Fisher has created one-of-a-kind South African flag-inspired dresses/tops in celebration of the Fifa World Cup hosted by our home country.

With the likes of Jen Su and Miss SA’s Nicole Flint being seen around town in the truly original creations, items are selling fast. The gorgeous dresses are ideal for any South African event including rugby, cricket and of course soccer.

“I’ve been trying to find a way to incorporate something South African into a design and I have since taken one of my fastest sellers and manipulated it into the South African flag” says Kelly.


The Socialite is giving one lucky reader a SA-Flag dress by K is for Kelly. Simply get three friends to join our Facebook group and email us their names to


Another unusual creation that has arrived on the SA fashion scene is a range of Daduma Drum Hats. The funky range of hats function as both a decorative SA-Flag inspired soccer hat as well as a drum.

Daduma Drum Hats are currently available through Rizo and you can contact him on 083 3011 946. Stock currently available features the SA flag on top of the Daduma Drum Hat, with edging showcasing the World Cup team flags. The creative Drum Hats are currently available in a range of SA Colours including: Yellow/White/Red/Blue/Green/Black.

Let Africa’s beat echo around you, let the world hear us as one. Feel it. It is here.

The Socialite set out on a soccer-inspired shoot with models Bianca Serrao and Skye Handley of Glamourous Models. Check out the exclusive pics below:

Simply Click FS for Full Screen Viewing

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Via Uno

Shop 22 La Lucia Mall

William Campbell Drive

031 5722 627

Babalicious Cake and Party Emporium

Shop 8 Granada Square

Umhlanga Rocks

031 561 7944

Just for Kicks

G208 Gateway Theatre of Shopping

031 566 1326

6 responses to “Fifa Fashion Fever”

  1. Hannah

    Miss SA wore that flag top/dress to one of the games, Heat had a snap of it

  2. Stacey

    Awesome, so much better than those tacky yellow bafana shirts

  3. Ila

    Stunning, I want that dress!!

  4. Douglas

    Hola, cool post peeps!

  5. Shayla


  6. Shelley

    I love that SA top!!! I would honestly wear it all the time! So AWESOME!!!

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